Progress Software Acquires Domo's AI and Data Platform Business
MarTech Series · Sep 23 · 1 min read
What happenedProgress Software has acquired substantially all of Domo's AI and data platform business to enhance its strategy of providing trusted AI and agentic outcomes. This acquisition aims to strengthen Progress's ability to help organizations connect, govern, and activate enterprise data for secure and scalable AI initiatives.
Why it matters for marketersProgress Software's acquisition of Domo's AI and data platform signals a consolidation trend, emphasizing the critical need for robust data governance and context to successfully implement and scale AI initiatives in marketing.
Topics: ai acquisition, data platform, progress software, domo