Perion's AI Agent Outmax Expands to Greece and CEE via Acrossmedia241 Partnership
MarTech Series5h ago·1 min readAdvertising
AI Summary
Perion is expanding its AI agent, Outmax, into Greece and the Central and Eastern European (CEE) region through a new partnership with Acrossmedia241. This collaboration aims to bring Perion's outcome-based AI optimization to agencies and brands across these new markets, leveraging Acrossmedia241's established regional relationships.
⚡ Marketer Insight
Perion's AI-driven optimization is now directly targeting the CEE market, signaling a broader push for AI-native ad execution beyond established Western markets. Advertisers in these regions should prepare for a shift towards AI-powered, outcome-focused campaign management.
#ai advertising#perion#outmax#cee market
Original article
MarTech Series