ChatGPT Ads & GEO: Integrating Paid & Earned AI Visibility
Search Engine Journal1h ago·1 min readAdvertising
AI Summary
OpenAI and Go Fish Digital explore the integration of ChatGPT ads with earned AI visibility and practical GEO measurement. The discussion focuses on how marketers can leverage these AI-driven channels and what testing strategies to consider next.
⚡ Marketer Insight
The lines between paid and earned AI visibility are blurring, demanding new strategies for GEO measurement and campaign integration. Marketers must adapt to this evolving AI landscape to effectively capture audience attention.
#chatgpt ads#earned ai visibility#geo measurement#openai
Original article
Search Engine Journal