US SEO Services Spend, Satisfaction & Hiring Trends
BacklinkoMay 15·1 min readSEO & Search
AI Summary
The report analyzes data from 1,200 business owners, revealing that US companies spend $119.4 billion annually on SEO and digital marketing consulting. Higher monthly spend (> $500) is linked to greater client satisfaction, while most small businesses find providers via referrals, Google searches, and reviews, and prioritize reputation and rankings when choosing an agency.
⚡ Marketer Insight
Companies that pour more than $500 a month into SEO see a noticeable jump in client satisfaction, and that spend fuels the referrals, Google searches and reviews small firms depend on. In short, a solid budget is the fastest route to a stronger reputation and higher rankings.
#seo spending#client satisfaction#agency selection
Original article
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