Google Search Now Lets Users Build Custom "Mini Apps"
Search Engine Land2h ago·1 min readSEO & Search
AI Summary
Google is enabling users to create personalized "mini apps" directly within Google Search. These custom features can assemble information from various sources into tailored formats, including interactive visuals and dashboards, to meet specific user needs.
⚡ Marketer Insight
Google's move to allow users to build custom search experiences signals a fundamental shift in how users will interact with information, demanding more dynamic and personalized content strategies from brands.
#google search#generative ai#seo
Original article
Search Engine Land