Google Search Console AI Report: How Impressions Are Counted

Search Engine Journal11h ago·1 min readSEO & Search

AI Summary

John Mueller clarified how impressions are tracked in Google's Search Console AI report, stating they count links to your pages. Importantly, user-activated links are only registered after the user clicks them.

⚡ Marketer Insight

Understanding how AI search impressions are counted is crucial as AI features evolve. The distinction between a link appearing and being activated highlights the need to track user engagement within AI-generated results.

#ai search#google search console#seo reporting

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