Google Offers AI Search Opt-Out, But Lacks Data for Informed Decisions
Search Engine Journal1h ago·1 min readSEO & Search
AI Summary
Google is now allowing websites to opt out of appearing in AI-generated search results. However, publishers are currently unable to access the necessary click data to effectively evaluate whether opting out is beneficial for their site.
⚡ Marketer Insight
The ability to opt out of AI search is a hollow victory without the data to understand its impact. Marketers are being asked to make critical decisions about their visibility in AI-driven search without the analytics to justify those choices.
#ai search#google search#seo data
Original article
Search Engine Journal