ChatGPT Ads Now Supports Custom Audience Lists for Enhanced Targeting

Search Engine Land1h ago·1 min readAdvertising

AI Summary

OpenAI is enhancing its ChatGPT Ads platform by allowing advertisers to upload custom audience lists, including raw or hashed emails and phone numbers. This new 'Audiences' feature aims to provide more precise targeting capabilities for ad campaigns.

⚡ Marketer Insight

The rollout of custom audience lists on ChatGPT Ads signifies OpenAI's commitment to building a more sophisticated advertising ecosystem, directly addressing marketer needs for better targeting and improved campaign ROI.

#chatgpt ads#audience targeting#openai#ai advertising

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