ChatGPT Ads Beta Shows Early Click‑Through Rates from 0% to 2.4%
r/PPCMay 17·1 min readAdvertising
AI Summary
OpenAI released a beta for ChatGPT Ads, testing ad placements within the ChatGPT interface. Early experiments reported click‑through rates ranging from 0% to 2.4% across different ad formats. The data highlights initial user engagement levels with AI‑driven ad experiences.
⚡ Marketer Insight
With CTRs hovering between 0% and 2.4%, early adopters are already testing whether ChatGPT can move beyond novelty to a measurable media channel. Running a pilot now before the beta fills up will lock in the first‑mover advantage.
#ai advertising#chatgpt ads#ctr benchmarks
Original article
r/PPC