Change Agents Launches Beacon AI Search Platform for Small Businesses

What happenedChange Agents is launching Beacon, a subscription-based platform designed to help small businesses improve their visibility on major AI assistants like ChatGPT and Gemini. This move aims to capitalize on the growing trend of consumers using AI for business discovery and purchasing decisions.

Why it matters for marketersThe rise of agentic AI search means businesses can no longer rely solely on traditional SEO; they must actively optimize for direct AI recommendations to avoid being invisible to a growing segment of consumers.

Topics: agentic ai, ai search, small business, generative search optimization