AI Search Expert to Share 15 Strategies for Firms at ProfitCON
AI Summary
AI search and SEO expert Sandy Wardenburg Waggett will present 15 AI-driven strategies at ProfitCON 2026, focusing on how businesses can be found, understood, and recommended in an era where AI platforms provide direct answers. Her session will equip accounting and bookkeeping professionals with tactics to enhance visibility across traditional search, AI-powered search, and AI platforms, addressing the shift from ranking to being the definitive answer.
⚡ Marketer Insight
The shift to AI-powered search means traditional SEO tactics focused solely on ranking are becoming obsolete; businesses must now prioritize becoming the direct, trusted answer to user queries to maintain visibility and client acquisition.
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