MoreThanABusiness: Village Tailor and Cleaners | Marketer Intel

MoreThanABusiness: Village Tailor and Cleaners

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Date: 2019-04-08 18:33:29

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Vince Rao immigrated to the U.S. from Italy when he was just 18 years old and established Village Tailor (www.villagetailor.com) in 1977. Today, his family-run business has grown into three locations and is best known for its skilled leather and suede alterations. When Vince noticed that his customers were increasingly walking in with a bag of clothes in one hand and researching local businesses on their cell phone with the other, he set up Village Tailor’s Business Profile on Google so that he could edit how his business appears when people find it on Google Search and Maps. He added photos, posted updates about his skilled alterations, and used Google website builder to create a free high-quality website from his phone in less than 10 minutes. Now, when he asks new customers how they found his shop, they often mention Google.

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