ZoomInfo Opens GTM.AI to All Users via Zapier Integration
MarTech SeriesJul 28·1 min readAI Tools
AI Summary
ZoomInfo has made its API and GTM.AI platform accessible to all customers, including trial users, through a native Zapier integration. This allows teams to seamlessly trigger workflows or enrich data using ZoomInfo's extensive company and contact intelligence within Zapier's AI orchestration capabilities.
⚡ Marketer Insight
By democratizing access to its vast data graph via Zapier, ZoomInfo is empowering a broader range of marketing and sales teams to leverage AI-driven workflows for lead enrichment and automation, moving beyond IT-dependent integrations.
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Original article
MarTech Series