Sora video generation AI now live
OpenAI Blog · May 16 · 1 min read
What happenedSora, a video generation model, is now accessible at sora.com. Users can create up to 1080p, 20‑second videos in widescreen, vertical, or square formats, either by uploading their own assets or generating content directly from text prompts.
Why it matters for marketersInstant, on‑demand 1080p clips let you flood feeds with fresh creative and iterate tests in hours, not weeks.
Topics: ai video, content creation, social media