Shoppable's Universal Checkout Plugin Now Live in ChatGPT
MarTech Series4h ago·1 min readAI Tools
AI Summary
Shoppable has launched its universal checkout plugin within the ChatGPT Plugin Directory, enabling 900 million weekly active users to discover and purchase products from multiple retailers directly within AI conversations. This integration leverages Shoppable's patented universal checkout technology to bring a frictionless shopping experience to AI-driven interactions.
⚡ Marketer Insight
AI chatbots are rapidly evolving into direct sales channels, bypassing traditional e-commerce funnels. Marketers must now consider how to integrate their product catalogs and purchasing experiences into conversational AI platforms to capture this emerging wave of commerce.
#conversational commerce#ai tools#chatgpt#universal checkout
Original article
MarTech Series