SEO Matters for Google & Perplexity AI, Not ChatGPT: CiteLens Study
MarTech Series1h ago·1 min readSEO & Search
AI Summary
A CiteLens study reveals that Google's AI Mode and Perplexity heavily rely on traditional SEO rankings for their citations, unlike ChatGPT, which largely ignores them. This indicates that a single 'AI SEO' strategy is insufficient, as different AI engines follow distinct citation rules.
⚡ Marketer Insight
Marketers can't assume SEO success on Google translates to AI citation on all platforms; ChatGPT's disregard for rankings means a separate optimization approach is needed for AI-driven discovery.
#ai citations#seo#chatgpt#perplexity
Original article
MarTech Series