Profound Index Benchmarks AI Search Visibility for Brands
MarTech Series2h ago·1 min readSEO & Search
AI Summary
Profound has launched the Profound Index, a new benchmark for AI search visibility, analyzing over 1.5 billion real-user prompts across major AI platforms. This tool helps brands understand their performance in AI-generated answers, as consumers increasingly rely on AI for discovery over traditional search engines.
⚡ Marketer Insight
The shift to AI search means traditional Google rankings are becoming obsolete; brands must now focus on visibility within AI-generated responses to capture consumer attention and influence purchasing decisions.
#ai search#brand visibility#profund index#zero-click search
Original article
MarTech Series