Kentico's AIRA Sees Near Quadrupled Customer Adoption in H1 2026
MarTech Series2h ago·1 min readAI Tools
AI Summary
Kentico reported a significant surge in customer adoption for its AI-powered marketing assistant, AIRA, and Agentic Marketing Suite in the first half of 2026. This growth, with customer adoption nearly quadrupling, highlights marketers' increasing reliance on embedded AI to enhance productivity, content quality, and operational efficiency.
⚡ Marketer Insight
The rapid adoption of AI tools like Kentico's AIRA signals a clear shift: marketers are prioritizing AI embedded directly into their workflows to scale content operations and maintain governance, rather than treating AI as a separate function.
#ai marketing#content ai#kentico#agentic ai
Original article
MarTech Series