Google AI Mode & Local Pack Discrepancy: 28.5% of Businesses Invisible
MarTech Series14h ago·1 min readSEO & Search
AI Summary
A new study reveals a significant disconnect between Google's traditional Local Pack and its AI Mode, with 28.5% of businesses appearing in one but not the other for the same local search. This visibility gap means businesses solely tracking Local Pack rankings are effectively blind to a substantial portion of their potential audience within Google's expanding AI-powered search results.
⚡ Marketer Insight
Google's AI Mode is creating a new, distinct landscape for local search visibility, rendering strategies focused solely on the traditional Local Pack incomplete and potentially leaving nearly 30% of businesses invisible to a significant segment of searchers.
#local seo#google ai#search visibility#local pack
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