Agentic Commerce: 70% of Retailers Are Invisible to AI Agents
Search Engine Journal4h ago·1 min readSEO & Search
AI Summary
Agentic commerce, driven by AI agents, is rapidly emerging, yet 70% of top retailers are currently invisible to these systems. This invisibility stems from a lack of optimization for AI agents, shifting the focus of SEO from content quality to ease of purchase for AI.
⚡ Marketer Insight
The rise of agentic commerce means traditional SEO tactics are insufficient; retailers must now prioritize making their products easily discoverable and purchasable by AI agents, or risk becoming irrelevant in the next wave of online shopping.
#agentic commerce#seo#ai agents#retail
Original article
Search Engine Journal